How Dines helped Camden Roundhouse increase orders per hour by over 70%
Built by hospitality, for hospitality: an all-in-one POS and payments system made for speed, scale, and events of every size
The Roundhouse, an iconic venue in the heart of Camden, has been a home for creativity and culture for decades. Hosting thousands of guests each week, it’s a space that thrives on energy, precision, and unforgettable experiences. Behind the scenes, that means every second counts, especially when you’re serving at scale.
With c.40 devices running across eight bars, a cloakroom, and a merchandise stand, operations at the Roundhouse are complex. Large teams and fast-paced events make ease of use essential. The team needed a system that was quick to learn, reliable under pressure, and built for the rhythm of live events.
The challenge
The journey to Dines began with a twist. Initially, the Roundhouse explored options to upgrade their POS system and invited Dines to join their tender process after a positive referral. Our proposal stood out for its simplicity and flexibility, but the contract first went to their existing provider, who promised a deep discount and integrated payments solution.
Those promises didn’t last. The setup struggled to meet the demands of a live venue: slow service, limited integration, and rising frustration on the ground. Six months later, the team returned to Dines in search of a system that could truly match their pace.
What followed was a one-day rollout and a seamless transition that redefined the Roundhouse’s operations. With Dines, everything clicked into place: faster service, smoother communication, and a team that could focus on guests, not glitches.
The solution
The shift to Dines delivered instant results. Within hours of going live, staff were serving confidently, even those new to the team. The intuitive design meant less training time and more time focusing on guests.
With orders, payments, and reporting now running through one connected system, the Roundhouse saw a major uplift in efficiency, which continues to increase year after year since partnering with Dines.
Orders per hour increased across the board - by over 70% during peak events.
Service is faster, queues are shorter, meaning staff and guests are happier.
What's next
The Roundhouse is already looking ahead, expanding how they use Dines across new service models, from specialised bars for rapid service to mobile ordering that brings convenience straight to guests.
For the Roundhouse, it’s more than just technology. It’s about a partnership built on shared ambition: to keep live events running seamlessly, powered by innovation, trust, and a genuine understanding of hospitality.
Proud to serve those who serve
At Dines, we’re proud to partner with the people behind the UK’s most iconic festivals and venues, from Glastonbury and Taste of London to the Royal Highland Show and Camden Roundhouse. We build tools that let teams serve faster, smarter, and with less stress, because hospitality never stands still, and neither do we.
See how Dines can power your venue
From independent operators to national event brands, Dines helps teams deliver seamless service at scale. One connected system. One partner that gets it.